Comments on: Ads and the Emotional Quotient http://www.themarketers.in/?p=216 Wed, 08 Sep 2010 21:25:34 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Emotional quotient http://www.themarketers.in/?p=216&cpage=1#comment-356 Emotional quotient Fri, 05 Feb 2010 10:15:48 +0000 http://www.themarketers.in/?p=216#comment-356 The advertising agencies has to keep the <a href="http://www.businessmantra.net/the-essence-of-your-true-self.html" rel="nofollow">Emotional quotient</a> of the people while making an ad for its product.If people like the ad and get emotionally attached to it,it will automatically draw them towards the product. The advertising agencies has to keep the Emotional quotient of the people while making an ad for its product.If people like the ad and get emotionally attached to it,it will automatically draw them towards the product.

]]> By: Anand Vishnu http://www.themarketers.in/?p=216&cpage=1#comment-196 Anand Vishnu Fri, 15 Jan 2010 17:46:47 +0000 http://www.themarketers.in/?p=216#comment-196 I think in Indian Brands, few can match Bajaj in terms of creativity they show in their Ads and the amount of money they spend. Remember the "Transformer" ad in which pulsar 150, 180, 200.... get converted to AutoBots and play basketball or even the "Definitely Male" ad in which pulsar licked its tongue see its a female nurse. The Latest "Fastest Indian" is also a good one. Bajaj is a classic example of how you can sell products if you advertise them really well I think in Indian Brands, few can match Bajaj in terms of creativity they show in their Ads and the amount of money they spend. Remember the “Transformer” ad in which pulsar 150, 180, 200…. get converted to AutoBots and play basketball or even the “Definitely Male” ad in which pulsar licked its tongue see its a female nurse.
The Latest “Fastest Indian” is also a good one. Bajaj is a classic example of how you can sell products if you advertise them really well

]]> By: Aayush Shrivastava http://www.themarketers.in/?p=216&cpage=1#comment-55 Aayush Shrivastava Mon, 28 Dec 2009 20:13:15 +0000 http://www.themarketers.in/?p=216#comment-55 Nice one Paul. As crazy as crazy as we are about.... Gold Spot - The Zing Thing - Gold Spot LOL Nice one Paul.

As crazy as crazy as we are about…. Gold Spot – The Zing Thing – Gold Spot LOL

]]> By: Harish Sarma http://www.themarketers.in/?p=216&cpage=1#comment-20 Harish Sarma Tue, 22 Dec 2009 06:09:46 +0000 http://www.themarketers.in/?p=216#comment-20 Thanks for a wonderful information packed article. This is one page of pure delight. In my opinion (though this can be debated) there were 2 notable exclusions here. 2 other really memorable campaigns that captured the Indian imagination were - 1) Nirma - with it's "Washing powder Nirma" jingle which at least 80% of us can recall today. Probably the first campaign targeted directly at the Indian home-maker who knows her stuff and is respected by the "shop-keeper". 2) Fevicol - The "Dam Laga Ke Haisha!!" campaign with a cute little elephant was the 1st in the series. Till date they keep coming with amazing new campaigns and their tagline "yeh fevicol ka jod hai...tutega nahi!!" is embedded in most hearts. Kudos for the commendable article once again!! Thanks for a wonderful information packed article. This is one page of pure delight. In my opinion (though this can be debated) there were 2 notable exclusions here. 2 other really memorable campaigns that captured the Indian imagination were –
1) Nirma – with it’s “Washing powder Nirma” jingle which at least 80% of us can recall today. Probably the first campaign targeted directly at the Indian home-maker who knows her stuff and is respected by the “shop-keeper”.
2) Fevicol – The “Dam Laga Ke Haisha!!” campaign with a cute little elephant was the 1st in the series. Till date they keep coming with amazing new campaigns and their tagline “yeh fevicol ka jod hai…tutega nahi!!” is embedded in most hearts.
Kudos for the commendable article once again!!

]]> By: Tanu Thakur http://www.themarketers.in/?p=216&cpage=1#comment-16 Tanu Thakur Sat, 19 Dec 2009 20:10:22 +0000 http://www.themarketers.in/?p=216#comment-16 Lots of info presented in a cool way.. Lots of info presented in a cool way..

]]> By: Sutanu http://www.themarketers.in/?p=216&cpage=1#comment-15 Sutanu Sat, 19 Dec 2009 18:46:39 +0000 http://www.themarketers.in/?p=216#comment-15 was really astonished to hear that the first Liril ad ran for 12 long years...the blog was fun reading along with a lots of information.keep it up. was really astonished to hear that the first Liril ad ran for 12 long years…the blog was fun reading along with a lots of information.keep it up.

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